Company News, New Products

L’Oreal Targets Modern Consumers With Beaumojis

Unveils design contest to go with campaign.

L'Oréal USA today announced the launch of “Beaumoji,” the most extensive messaging keyboard designed to enhance and animate conversations around the world of beauty. The keyboard offers 130 playful and on-trend emojis created exclusively for the passionate and growing community of beauty enthusiasts. Once downloaded, the Beaumoji keyboard is organized into categories including 'It Girl,' which features illustrations of current beauty trends like the ombré lip and p...

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